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Improve your cardiovascular health. Targeted support to improve iron stores, oxygen delivery, and endurance.

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  • 100% Additive Free
  • 100% Hormone, Antibiotic, Pesticide & GMO Free
  • Allergen Free
  • Pure Nose to Tail Nourishment
  • Freeze-Dried to Preserve Nutrients

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Reclaim Your Vitality

At Heart & Soil we believe that animal meat and organs are the most nutrient rich foods on the planet, and that they provide all the vitamins, minerals, and growth factors that we need to thrive.

This knowledge has been passed down between generations of our ancestors who have always treasured animal foods above all sources of nourishment. Our predecessors didn’t just eat muscle meat. While a grass fed steak is a delicious part of our diet, this is only part of the equation.

If we truly want to attain optimal health and kick as much butt as possible, eating animals from nose to tail is key. Consuming organ meats in addition to muscle meat provides a complete complement of nutrients and honors the animals we are so blessed to be nourished by.

Simply put, animal foods eaten nose to tail are the ultimate human multivitamin, containing all of the nutrients we need to thrive in the most bioavailable forms without any of the toxins found in plant foods.

Introducing: lifeblood

Two of the most treasured organs and whole blood extract from regeneratively raised, grass fed, grass finished New Zealand cattle in one amazingly powerful supplement

Whole Blood Extract & Spleen

100% Grass Fed Whole Blood Extract and Spleen provide you with the essential building blocks to help correct anemia and support healthy cardiovascular and immune systems.


100% Grass Fed Liver provides critical nutrients to support a robust immune system, overall strength and exercise performance, energy, libido, weight loss, and optimal red blood cell formation.

Nutrients in blood builder

Key Nutrients in Whole Blood & Spleen:

  • Red blood cells, white blood cells, and platelets.

    Involved in oxygen transport, the immune response, and wound healing.
  • Vitamin D.

    Crucial for immune, metabolic, and bone health.
  • Heme iron.

    Crucial for brain health, energy and athletic performance, as well as immune function.
  • Immune proteins (immunoglobulins).

    Involved in defense against viruses and bacteria.
  • Selenium.

    A critical mineral for thyroid function (iodothyronine deiodinanses) and immune health/antioxidant defense (glutathione peroxidase, thioredoxin reductase).
  • Splenin, tuftsin and splenopentin.

    Peptides exclusively found in splenic tissue which enhance immune function.

Key Nutrients in Liver:

  • Bioavailable Vitamins A, D, E, K2.

    Play critical roles in overall immune and bone health.
  • Riboflavin, folate, B12, and choline.

    Essential for red blood cell formation, as well as immune, brain, reproductive, and cardiovascular health.
  • Copper, biotin, and CoQ10.

    Crucial for overall metabolism, mood, and energy, as well as health of skin, hair, and nails.
  • Liver expressed antimicrobial peptide (LEAP-2).

    An antimicrobial peptide also involved in the immune response and glucose metabolism.
  • Hepcidin.

    A peptide directly involved in iron metabolism as well as the innate immune response.
  • Ergothioneine.

    An amino acid in liver, kidney, and bone marrow found to support detoxification and longevity pathways.

What are Peptides?

Peptides are small molecules composed of less than 50 amino acids that serve valuable signaling roles in the human body.

Our understanding of these compounds is in its infancy, but there is already a large amount of interest in them. These special molecules occur naturally in organ meats.

We believe that these distinctive signaling molecules may underlie many of the unique benefits observed with consumption of organs. Science is finally beginning to unravel the mysteries our ancestors appreciated instinctively.

Ancestral Use Of These Organs

There are also many accounts of indigenous groups consuming blood as an important part of their diet. 

From Weston A. Price, Nutrition and Physical Degeneration:

“The Nilotic tribes have been chiefly herders of cattle and goats and have lived primarily on dairy products, including milk and blood”

Of the Masai tribe in Africa, “For their food throughout the centuries they have depended very largely on milk, meat and blood…  They milk the cows daily and bleed the steers at regular intervals by a unique process… These three sources, milk, blood and meat provide them with liberal supplies of body-building minerals and the special vitamins, both fat-soluble and water soluble."

Muhima Tribe or Anchola, Uganda. "This tribe resides in southern Uganda. They, like the Masai, are primarily a cattle raising people and live on milk, blood and meat…”

Bogora Mission, Belgian Congo. "This mission is located west of Lake Albert and includes members of the Bahema and Balendu tribes... the Bahema tribe originally lived very largely on cattle products, milk, blood and meat…”

Of the Neur tribe, Malakal, Sudan."The Neurs at Malakal on the Nile River are a unique tribe because of their remarkable stature. Many of the women are six feet tall, and the men range from six feet to seven and a half feet in height. Their food consists very largely of animal life of the Nile, dairy products, milk and blood from the herds.”

From Seal Blood, Inuit Blood, and Diet, medical and nutritional anthropologist Dr. Kirsten Borre emphasized the life preserving aspects of blood that the Inuit of the Canadian arctic deeply understood.

“Clyde elders consider that seal blood is in the bodies of all Inuit, as the following quote from one elder exemplifies: “Seal blood is in all Inuit who [were raised] eating animals. Seal blood gives us our blood. Seal is life-giving.” 

She further highlighted and elder tribe member providing insight through an ancestrally consistent lens,

“According to the oldest hunter in the community, 'Inuit blood is thick and dark like the seal we eat.' When a seal is eaten, he explained, the veins in the wrist expand as the person’s blood becomes fortified and improves in color and thickness.”

Dr. Borre underscores how the blood of seal was held in high sacred regard for the Clyde elders of Canadian arctic,

“When the body is warm with seal blood, the soul is also protected from illness. Inuit report that when they are deprived of seal or other country foods, they become physically, then mentally sick.”


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4.9 Based on 119 Reviews
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Vera G.
United States United States
More energy

Started out slow only taking 1 to 2 supplements per day and noticed a spike in energy, so I might do more on days when I need it.

Wayne D.
United States United States
Too much energy!

My energy level has been amazing since I started taking Life Blood and Fire Starter. I sleep very sound in the evening and wake up with more energy than I've ever had. When I look at my body composition, it is awesome. My six pack is back and I haven't done 1 sit up. I do light weight training 3 times a week but nothing too crazy. Not only is my energy level high but my mood is so positive! I've been in out of depression for the past 20 years, but I've never been in such a good space in my life. My family and close friends notice a confidence that I've never had before. I really wish this information was available to me 20 years ago, but if someone were to guess my age now, I guarantee they would be 20 years off.

Christopher m.
United States United States
Fully nourished

It’s weird how my appetite has decreased significantly. It’s as though my body is getting all the nutrients it needs so my overall food intake is much less. I’m still working and exercising the same, I just need less calories, and my meals are down to one meal a day. Pretty cool side effect

United States United States
My current stack :)

So far, so good! Feels good that there is nothing "synthesized"; I tolerate the gelatin capsules far better than those made of cellulose & solvents made of god knows what. The contents are unadulterated "food," clean & pure, and the recyclable glass bottles with their recyclable cardboard tubing are totally "woke". Grade "A" for Heart & Soil :)

Heart & Soil Supplements Lifeblood Review
RoseAnna L.
United States United States
Life changing

Since eating animal based and including heart and soil supplements, I have never felt better. Thank you Paul and team!!