NEXT CHALLENGE BEGINS:
AUGUST 1, 2025
Animal-Based 30 (AB30) is your chance to discover the power of an animal-based diet and lifestyle for 30 days and reclaim your birthright to radical health.
Animal-based eating allows us to return to optimal health because it’s evolutionarily consistent with what our DNA has expected from us for millions of years. Thousands of people have transformed their health with an animal-based diet and now you can too! Here are just a few of the issues previous AB30 participants have successfully overcome:
Try it for 30 days, and see how you feel!
This is your roadmap to an animal-based diet. Foods to eat, avoid, grocery lists and other simple tips!
We'll send you inspiring tips to your inbox and phone to guide you throughout the challenge!
Win free limited-edition merchandise, stickers and supplements!
Easy-to-make animal-based recipes that everyone will enjoy!
Join a Tribe that will have your back! Get exclusive access to resources, virtual events, community discussions and community support.
Join 100,000+ radical health seekers and get health tips, new scientific research, and more sent to your inbox every week!
We are excited to offer a limited time gift for AB30 participants. Enjoy a FREE BOTTLE OF FIRESTARTER with the purchase of Pure American Liver.
Join Now
CHANGE YOUR DIET,
CHANGE YOUR LIFE.
MEAT, ORGANS, FRUIT, HONEY & RAW DAIRY
For the majority of our existence on earth, our ancestors have treasured the most nutrient-dense and bioavailable foods on the planet... animal foods.
An animal-based diet consists of meat, organs, fruit, honey and raw dairy. It's primarily centered around animal foods like meat and organs. These are the foods our ancestors sought. From there, we add in other foods that our DNA expects and has become well-adapted to; like fruit, honey and raw dairy.
Protein from meat and organs is at the center of an animal-based diet. It's where we get the nutrients we need to thrive.
High-quality fats are essential for maintaining hormone levels and overall health.
Carbohydrates are crucial to maintaining many essential functions in the body.
JOIN THE AB30 CHALLENGE AND WE WILL PROVIDE YOU WITH A COMPLETE ANIMAL-BASED DIET GUIDE AND RECIPE BOOK!
SLEEP, PLAY, AND MOVE LIKE YOUR ANCESTORS!
Sleep is a crucial and often overlooked component of our health. It’s essential to almost every process in the body, including our physical and mental functions, our ability to fight disease, boost immunity, maintain a healthy metabolism and fight chronic disease.
Exposure to direct sunlight and ultraviolet rays promotes Vitamin D and nitric oxide synthesis in the skin. This helps regulate our hormones, decrease blood pressure, and improve blood flow throughout the body.
Modern adults have become sedentary. They spend 8+ hours per day sitting down. Minor daily changes in your movement patterns can have a major impact on your overall health and mood.
Why are we the only animals who consistently put barriers between ourselves and nature? Our quest for comfort and convenience is negatively impacting our lives. Find more ways to connect with nature by hiking, fishing, swimming, camping or going for a walk.
READY TO RECLAIM YOUR BIRTHRIGHT TO RADICAL HEALTH? JOIN THE AB30 CHALLENGE TODAY!
BUILD RELATIONSHIPS & FIND YOUR TRIBE.
Get exclusive access to the largest animal-based community on the internet!
AB30 participants will get:
“I was 215 lbs when I started the diet and 250 lbs at my heaviest in life. So I lost a total of 50 lbs in a year.”
LELAND J.
“Within 2 weeks, I felt the difference in mood and energy”
MARIO H.
“This photo is about 8 months difference. I have been doing meat, fruit, honey, butter, milk, and cheese. I cut out all seed oils as well.”
JAMES W.
At the end of the challenge, we will select five participants who fully embraced an animal-based lifestyle to win free supplements, merchandise and special shoutouts to our community!
Share your journey! Tag @heartandsoilsupplements and #AnimalBased30 on Instagram.
READY TO GET RADICAL ABOUT YOUR HEALTH?
JOIN THE AB30 CHALLENGE TODAY!
